2025 Rainbow Logo Challenge

The 2025 Rainbow Logo Challenge is an opportunity for rowing clubs, programmes, organizations, and business to signal their support for the LGBTQ rowing community by incorporating rainbow colors in their social media and website logos.  The challenge is held in conjunction with a given country’s recognized Pride month.  This is a time when the LGBTQ+ community celebrates their diversity and affirms their pride in who they are. 

The presence of rainbow logos in social media has a profound impact within the rowing community. Every social view of a rainbow logo, be it on Bluesky, Facebook, Instagram, LinkedIn, YouTube, Twitter, and Threads, sends a message to the broader community that an organization values and supports the LGBTQ+ community.   Even more importantly, when an individual sees a rainbow logo, he/she/they instantly feel a sense of reassurance and welcome in that place of business or organization.

Challenge participation involves modifying an organization’s website and social media logos to include rainbow colors and featuring those logos for the entire month.  We are excited to unveil the new Rainbow Logo Challenge page where both members and guests can submit their challenge entries.

An entry involves an organization name; the country and it’s recognized pride month.  In recognition of the global rowing community, we encourage entries to feature the local language spelling of the pride month. Every entry must feature at least one website or social media site with a rainbow logo.  To showcase the presence of the rainbow logos, we kindly ask you to only add those sites that feature the rainbow-infused logo.

All entries will be featured on the Rainbow Logo Challenge page.  Although the Challenge extends throughout a country’s Pride month, the displayed entries serve as a year-long testament to the LGBTQ+ rowing community that they are welcome and accepted.  An organization’s participation also makes a statement that inclusion and acceptance are important core values.

The Gay + Lesbian Rowing Federation challenges rowing national governing bodies, rowing clubs and programmes, and rowing related businesses to step up.  This isn’t about politics. It is about putting rowers, coxies, coaches, and race/regatta officials first, individuals who participate in the rowing community every day.